Hi there...I'm Chidambara Nadig. I go by Chidu for short. Welcome to my personal webpage!
I currenly live in San Francisco, popularly called The City By the Bay!
I'm originally from Bangalore, India where I was born and brought up. I lived there until I finished under-grad school with a Bachelors of Engineering Degree in CSE.
I came to the US in 2012 to pursue a Master's Degree in CSE from The State University of New York at Buffalo (SUNY Buffalo).
I moved to San Francisco in Summer 2014 soon after graduating and even today, I still cant get over this city's incredible weather!
I've been working as a Software Engineer in the Ad-Tech industry for 6 years now.
I spend my free time playing a lot of tennis or going on hikes around the city. I'm mostly travelling on ski trips to Lake Tahoe in the Winter.
I started working for a small company called VigLink in February 2017.
VigLink was a startup based in San Francisco that helped monetize website content through affiliate links.
I got to wear multiple hats as an engineer at VigLink. I gained substantial experience in Java Backend Engineering, designed highly scalable REST APIs and significantly impoved our Data Management systems.
VigLink was acquired by a display advertising company, Sovrn Holdings which is based out of Boulder, CO.
The VigLink team has now been rebranded to Sovrn Commerce.
I specialized in Distributed Systems and Data Intensive Computing as a part of my Master's program at SUNY Buffalo. I'd taken a course on Data Intesive Computing, which kindled my passion for Pig scripts!
I started my career as a Software Engineer at Millennial Media - a Mobile Ad Tech company. Millennial Media got acquired by AOL in October 2015.
At Millennial, I worked with a team of brilliant engineers from whom I learnt a great deal, from architectural design of Large Scale Distributed applications to shipping quality code.
We worked exhaustively on the Data Management Platform and built several products that helped analyze and improve Ad Campaign Targeting.
Most of my work was focused on building data pipelines in Spark and analyzing Ad-Server logs to build new audience segments for Mobile Ad Campaign Targeting.
Check out my resume to find out more about my experience at AOL Platforms.